
Experience the new industrifiber.no
February 25, 202423. February 2024
Insulize strengthens the presence in Sweden with industry professionals
Choosing the right solutions within technical insulation and passive fire protection has become more challenging. Requirements are increasing, and time is short. Therefore, Insulize, the international wholesaler that is part of the Beijer Ref Group, is intensifying its activities in Sweden.
Insulize now offers guidance from local specialists and easy access to the products you trust – and to lead the efforts, Insulize has hired industry professionals Thomas Aaslund and Monika Kula.
Thomas Aaslund appointed New General Manager for Insulize Sweden
Thomas Aaslund takes on the role of General Manager for Insulize. He already leads the sister company Industrifiber in Norway and looks forward to bringing his experience to the neighboring country.
"Our goal is to make life easier for you. That’s why we’re developing Insulize, transitioning from being a 100% online-based operation to becoming an attractive competence center with many new and exciting suppliers," says Thomas Aaslund and continues:"Here, our many customers can find attractive products and – not least – get help from local specialists to assemble the right solutions for technical insulation and passive fire protection."
While Thomas Aaslund sets the direction for the new Insulize, he receives strong support from Monika Kula.


Monika Kula finds the best insulation solutions for you
On January 1, 2025, Monika Kula will take on the role of Key Account Manager at Insulize. She comes from a position at Armacell – and with more than 27 years of experience in B2B sales, the last few years within technical insulation, Monika can help you choose solutions that match your needs.
"Technical insulation is an industry with great potential, especially in a time focused on energy savings and sustainability. I look forward to creating value for our customers with competent guidance and effective solutions," says Monika.